Packaging development
Development support from NPD to EPD.
Expert guidance for new product development (NPD) and existing product development (EPD), helping your team optimise, test and innovate through every stage of the packaging development process.
Build packaging decisions on clearer evidence.
Whether you are launching something new or improving a pack that is already on shelf, I focus on the things that decide success: optimisation, testing to recognised industry standards, innovation, compliance, sustainability goals and the consumer experience.
Support can be interim or end-to-end, depending on how much help you need and the capability already inside your team.
Typical support
- Packaging briefs and requirement definition
- Material and format selection
- Testing plans, trials and supplier coordination
- Balancing quality, cost and environmental impact
- Launch recommendations backed by test data
Outcomes
What you can expect.
Clear requirements
A brief everyone signs up to, so suppliers quote and develop against the same targets.
Tested options
Decisions based on test results rather than assumptions.
Fewer launch risks
Issues found and fixed in development, not on the production line or in the market.
His work played a key role in advancing our sustainability goals, identifying smart material choices, reducing waste, and implementing a full testing plan allowing key conclusions and launch recommendations to be made.
Lisa Meade, Head of Packaging, Kingfisher
Read Lisa Meade’s full recommendation or see all testimonials.